Thursday, November 1, 2007

Why Google is prime target for Microsoft and Yahoo

Key differences in the revenue generation of online marketing services show why Google is the player to stop for Microsoft and Yahoo... probably not only for them as marketing budgets are gradually being reallocated to better cover interactive online and on-demand channels and practices.
clipped from www.fool.com

Microsoft Must Kill Google, Now

  • Marketing revenues at Yahoo! inched 13% higher to $1.5 billion. What's troubling is that while ad money from Yahoo!'s own websites climbed 24% higher to $922 million, the company's fledgling collection of third-party sites that regurgitate Yahoo! ads posted a 1% decrease in revenues to $622 million.
  • Microsoft's online-services revenues climbed to $671 million, but $80 million of that came from the aQuantive acquisition that closed during the period. Ad revenues would have climbed just 25% higher before factoring in that $6 billion deal. That's still respectable, although a major downer is that the company posted an operating loss of $264 million in this division.
  • Google put up a whopping $4.2 billion in site-related revenues for the quarter, up 57% over the prior year. That impressive figure is the result of a 65% surge on its own sites to $2.7 billion and a 40% increase through its network third-party sites to $1.5 billion.
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    1 comment:

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      This is enough for me. I want to write software that anyone can use, and virtually everyone who has an internet connected device with a screen can use apps written in JavaScript. JavaScript Training in Chennai JavaScript was used for little more than mouse hover animations and little calculations to make static websites feel more interactive. Let’s assume 90% of all websites using JavaScript use it in a trivial way. That still leaves 150 million substantial JavaScript Training in Chennai JavaScript applications.


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